Our Story
Our Story
Putting Clients First for Over 45 Years
Ken Fisher, a well-known innovator in investment theory and author of numerous books and academic studies, founded Fisher Investments in the US in 1979. Fisher Investments UK is part of the global Fisher group of companies.
Today, our US parent company, Fisher Investments, and its affiliates serve over 195,000 clients globally and has over £287 billion in assets under management.* Clients of Fisher Investments include private investors, institutional investors, and small- to mid-sized business retirement plans.
Since the inception of the Fisher organisation, the goal has been to help clients achieve their investment goals by putting their interests first. We believe our unwavering client focus and extensive investment capabilities have helped the Fisher group successfully manage portfolios for over 45 years.
* As of 31/12/2025. Includes Fisher Investments and its affiliates.
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Our History
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Our Culture
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Recognition
Our History
In 1979, Ken Fisher founded Fisher Investments in the United States and began managing discretionary assets with a fundamental belief in capitalism and free capital markets. Throughout its history, the firm has continually developed innovative capital markets technologies to help clients reach their goals.
Featured image: Fisher Investments' Woodside, CA offices under construction (1990)
Our Culture
When you work with dedicated professionals who care about your well-being, it can give you confidence and peace of mind. Our culture supports our commitment to provide unparalleled service that puts clients’ interests first.
Recognition
We believe a flexible investment approach, our simple, straightforward fee structure, culture and commitment to offer unparalleled client service set Fisher Investments apart from industry competitors. See what others say. Learn more about awards and recognition for Ken Fisher, Fisher Investments and our affiliates.
Experience matters
Benefit From Fisher Investments' Skill and Understanding
Learn about Fisher Investments’ experienced Investment Policy Committee and how their knowledge helps benefit clients.
Insights & Media
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All Business Lines
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Personal Wealth Management
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Institutional Investing
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Market Analysis
Putting the Latest Private Credit Implosion in Perspective
2026-03-06
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Market Analysis
February’s Growthy Data—and the Iran War’s Souring Sentiment
2026-03-06
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Market Analysis
Stay Calm Amidst the Middle East Storm
2026-03-04
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Economics
Giving Credit to the Global Economy
2026-03-04
Contact Us
Connect with our knowledgeable team to learn more about working with Fisher Investments UK.